This year marks a pivotal moment in the integration of Gen AI across various industries, with an impressive 65 percent of organizations now leveraging this technology in their daily operations. While many are still in the early stages of pursuing its opportunities and scaling it across functions, they are already reaping benefits, reporting both cost reductions and revenue increases in business units deploying the technology. In this session, we will explore today’s state of Gen AI, the risks associated with its use, and why some Gen AI high performers are excelling despite facing challenges, setting the stage for a future where technology and strategy converge for optimal impact.